Google has the tech world speaking after their latest launch of the Google Pixel 5. Whereas South Africans are up-to-date on the newest merchandise coming from Google, we’re left behind on the subject of availability within the nation.
That is very true on the subject of their telephones. Google Pixel telephones had been launched in 2016 and since then the one approach South Africans can get their fingers on them, is thru particular import.
Whereas this can be a advantageous possibility, it usually comes with challenges and could be fairly costly.
So when it Google Pixel going to launch right here?
Google dangles the likelihood
Google has been very obscure every time broached about the potential for increasing the nation launch of its telephones, providing solely indeterminate hints that it may be on its approach…sometime.
In 2019, Karan Bhatia, Google’s VP of coverage and authorities relations stated at Google In Africa’s WEF occasion that the telephones “cannot come quickly sufficient” and “we sit up for that day sooner or later.”
Whereas not a affirmation or promise of any type, it did give followers hope. Nevertheless, over a yr on and there hasn’t been one other peep about this chance since.
House out there
Alternate Android telephones aren’t massive in South Africa and model recognition is essential to getting individuals to purchase in. Whereas Google is a giant identify, it’s attainable that placing up a struggle within the native market between Samsung, Huawei and Apple may not appear well worth the effort.
Whereas South Africa has spectacular smartphone penetration, there’s a massive distinction between the low-middle tier market and that for the flagship telephones. Whereas many like shopping for the newest and biggest, usually settling for center is a necessity due to the extremely excessive costs.
Since Google has saved its smartphone manufacturing area of interest within the increased vary, flagship telephones, the urge for food within the nation for cheaper telephones is not actually met by their mannequin. Presently their least expensive telephone the Pixel 3a is promoting for round R6,500 within the US.
So, are we going to get them?
Actually there isn’t any strong reply and Google have been fairly clear about not giving a definitive sure or no.
It’s encouraging that different Android telephone corporations like Oppo have determined to launch right here, which may encourage extra to affix and produce their telephones to our market. Nevertheless, solely time will inform.